Tourmaline De-Stash

Joopy Gems Tourmaline De-stash sign

My de-stash sale continues, this time with a focus on tourmaline baguettes and bi- and parti-colour mixes. Up to 35% discount, and these are normal stock items, no seconds. I’ve got a lot of new tourmaline stock coming in November and I’m keen to clear out the old. Keep your eyes out over the next few days as I add more items to this section! Items are mostly only available in the Hong Kong store, but I have a free-shipping coupon running until the end of the month to make things easier:  O17FS1

To shop the tourmaline de-stash sale, click here!

First Ever De-Stash Sale!!!

Joopy Gems de-stash sale

I am having my first ever de-stash sale – end of lines, surplus stock, plus the odd second. There’s some amazing bargains to be had, with up to 90% discounts and obviously the best stuff will go first! I’ve got single stones and lots, and to sweeten the deal even more, I’m offering a free standard ship: use code O17FS1 – this will also work to take $7.50 off your shipping should you choose express post. I’ll be continuing to add items over the next few days, so do keep checking in – you’re bound to find something! These items are only available in the Hong Kong shop, and do please check descriptions carefully – I’ve been really clear as to the reason for the discount in each case – as all items are sold on a no return basis. You can shop the sale here


Joopy Gems Etsy store signs

For anyone who didn’t catch in our newsletter, we now have two Etsy stores: JoopyGemsAmerica and JoopyGemsHongKong. This is something I have had to do for somewhat arcane reasons involving Etsy’s payments system and their inability to change the country bank account on my old Etsy shop. However, it’s also going to be good for UK customers who wish to shop via Etsy rather than our website, as I understand that orders from the US attract a Royal Mail ‘admin fee’, whereas those from Hong Kong do not. The Hong Kong store has a few more and some different items than the US; there are beads and our uniques are obviously different – all of the rose cut freeforms, watermelon tourmalines and uncalibrated mixed cuts.  To shop our US Etsy store, click here; to shop our Hong Kong store, click here. We’ve had no end of changes with Etsy, and really I should have made the one mahoosive change a year ago when we opened in the USA but I was trying to save myself from trouble and my customers from becoming confused. Of course I should have known there is no path of least resistance, I quote this to my ten year old at least once a day so really it’s a case of physician, heal thyself and here we are. Finally. No more changes. I promise. Phew!

Basically brown

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Winston Churchill said, “I cannot pretend to be impartial about the colours. I rejoice with the brilliant ones, and am genuinely sorry for the poor browns.” I think I’ve quoted this before, and it’s because it always falls into my head when I think of brown anything. But brown is also be supremely elegant; think butter-soft suede boots, conker-coloured leather jackets, chocolate coloured cashmere, all the shades of Autumn. Recently we have introduced a whole new line of brown moonstone; a product I’ve been humming and haa-ing about for a while, and why? Just because there are brighter peacocks out there: I’ve been dazzled by multi-coloured tourmaline; blinded by peridots and amethysts but just now I am appreciating the quiet elegance of this soft milk-chocolate coloured moonstone. We’ve got cabs and rose cuts 6-10mm. I am particularly partial to brown with silver, but below is a fantastic ring by Karin Jamieson, a whopping 34 carats of moonstone set in 18 carat gold; simple and devastatingly elegant. You can browse our brown moonstone at the Hong Kong store here and the USA store here. Prices start from $1.85 for a 6mm cabochon.Karin Jamieson brown moonstone and 18 carat gold ring

Karin Jamieson brown moonstone and 18 carat gold ring



New Season; New Gems

Joopy Gems September 2017 newsletter header

Our September 2017 newsletter is out and we have an absolute treasure trove of new gemstones for you; rainbow moonstone AA rose cuts – for which I’ve been inundated with requests – new opal rose cuts, new turquoise rose cuts, brown moonstone rose cuts, garnet rose cut pears, and so much more. And the best incentive whatsoever to join our email list is a newsletter-only scratchcard discount. We’ve got a number of discounts ranging up to 15%, so everyone is a winner; scratch and see what you’ve won! And if that’s not enough, we’ve got news as well: the introduction of a $3.50 USPS First Class posting option for customers buying from the US store and shipping within the US, and for international customers, the opening of a new Hong Kong Etsy store. So dive in and have a read! Click below for the relevant newsletter! And why not sign up at our websites to make sure you never miss out?!

Joopy Gems international newsletter

Joopy Gems USA newsletter


Squeeze the last drops of summer!

Joopy Gems August 2017 promotion and newsletter

Our August 2017 newsletters are out, packed with new stock updates, gemstone news and last but not least, a fantastic 4-day offer! You get 20% off for the next 2 days, 15% on Thursday and 10% on Friday, so it pays to get your skates on! No need for a code; just shop and save! You can read the international newsletter here and the US one here. Sign up for whichever one you want at the appropriate website.

Better late than never!


Joopy Gems July 2017 newsletter

Our July 2017 newsletter is out and it’s packed with updates of new gemstones and industry news as well as a fantastic free ship for the rest of the month. You can read it here, or why not sign up at our website to make sure you never miss out?!

Rainbow Beauty

Joopy Gems bi-colour tourmaline rose cut freeforms
Tourmaline rose cut freeforms; parti-colour and plain

Well, I listed these a few days ago and already they are going fast. Lovely bi and parti-colour tourmaline rose cut freeforms – also known as polki cut, if that makes more sense to you. The fascinating multi-coloured patterns that occur, and that make this material so unique are caused by changes in the concentration of trace elements during crystal growth. It is these trace elements that often give stones their different colours; manganese for red, pink or brown crystals, iron for dark blue or black, chromium for green and so on. As the crystal grows, if it is exposed to different trace elements, it will change colour as it grows. These are always so popular; partly due to their vibrancy, I think but also because they are unique. You can find them here, just in the Hong Kong store.












Dazzle your way into summer!

Joopy Gems June 2017 newsletter

Our June 2017 newsletter is out and this month we have a fantastic 20% 3 day event! From now until 14th June, you can use code J17D1 to take 20% off your entire order. A fantastic chance to stock up on all of your summer-time requirements, and we have a lot to tempt you this month! All new rose cut pearls, sublimely beautiful bi-colour tourmaline baguettes, rose cut rhodolite and re-stocks of favourites such as turquoise 3mm cabochons. You can view the newsletter here and sign up at; there’s an offer in every issue, so don’t miss out!

Somewhere over the rainbow

I’ve probably used that title before, but it has real poignancy now, as this is the last lot of AAA rainbow moonstone I am going to have for a while, and I may as well look for more at the end of the rainbow, along with the crock of gold. It’s 3mm rose cut round, and when it’s gone, it’s gone, so if this is your thing, grab it now before it runs out. Lovely, clean material with bright blue, green and gold adularescence (flash). I’ve got it in both Hong Kong and US stores: the Hong Kong store has stones with the kite shaped-faceting and the US store has the triangle facets. Why is the AAA so hard to find now (and it is, and if you can find it, it is an arm and a leg jobby)? Well, as usual, it’s a supply and demand thing – people have become more aware of the fine grade moonstone in recent years, and more prepared to pay extra for it. But it’s scarce because of the way moonstone is formed, in many layers. This layered makeup is what gives the stone its classic blue or green flash, as light refracts off the layers and produces that unworldly sheen that appears sometimes suspended within the stone. A layered makeup is obviously going to most commonly produce a very fractured stone; which then interferes with the refraction of light and results in a poor flash. There is absolutely no shortage of this kind of material at all, but the clean material is obviously less common in nature. You can find it here in my Hong Kong store, and here in my US store, $3 per stone each in either store.